Trust Cliffs™ is a concept developed by Morris Misel to describe a specific and consistently observed pattern in how leaders and organisations relate to AI decision-making. As AI tools become more capable and more embedded in organisational workflows, comfort with AI assistance tends to build gradually. But that comfort does not erode gradually. When it […]
Ripple Effects is one of the core analytical frameworks in Morris Misel’s foresight practice. It is built on a deceptively simple observation: most decisions, policies, and strategies are evaluated on their immediate, first-order consequences. The second and third-order effects — what happens as a result of the result — are rarely mapped in advance, and […]
Immediate Futures™ is a foresight framework by Morris Misel that redirects attention from long-range prediction to the signals and shifts that are already arriving. It is built on a single, clarifying premise: the most consequential futures are not the ones approaching in 2040 or 2050. They are the ones that are already here, already reshaping […]
PTFA™ stands for Past Trauma, Future Anxiety — a framework by Morris Misel that names the two forces most responsible for why change stalls in organisations. It is not a theory. It is an observed pattern, drawn from 40+ years of working with organisations across 160 industries as they faced significant disruption, restructuring, or strategic […]
HUMAND™ is a decision framework created by foresight strategist Morris Misel to answer one of the most pressing questions in organisations today: which work should be done by humans, which by machines, and which by AI? The framework takes its name from its five components: Humans, Machines, AI, Navigation, and Design. Together, they form a […]
On 2 June 1896, Guglielmo Marconi filed the patent that made radio possible. On 2 June 2026, Australia ticked over to 28 million people, and Phil Whelan read a passage from Morris’s article aloud on air and paused. These two things connect. Marconi built the first shared signal. AI is building the last personalised one. Morris Misel unpacks what that means for Australia, for leadership, and for the shared furniture of a nation.
