The Evolution and Revolution of Retail | Morris Misel — Foresight Strategist
Business Futurist | Foresight Strategist
If you’ve read this far, something probably connected.
Maybe it put words to something you’d been sensing but couldn’t quite land. Maybe it made something complicated feel clearer. Maybe it unsettled a position you thought you’d settled.
Good. That’s where this work lives.
Not forecasting. Not scenarios at 2050. Not more noise. What’s already moving. The shifts most organisations can’t yet see, name, or understand the full weight of. What it means. What to do about it while it’s still a possibility, not a problem. Short term and long.
Morris Misel has been doing this for 30 years across 160 industries, with boards, executive teams, and leadership groups in Australia and internationally. More than 2,800 engagements. Over a million people a year through conferences, boardrooms, and media.
If you want more of this thinking while it’s still a signal, not a headline, subscribe to Immediate Futures.
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Choose Forward.
Comments: 2
Really interesting interview! I don’t shop at Apple but I found your analysis of why Zara works so well interesting. Yes, they have plenty of new stock…but often messily presented and, the usual, very few associates to help.
My new book is about retail, from three perspectives — I worked as an associate in a NY suburban mall, PT, for 27 months; I describe my experiences as a shopper and I interviewed many senior retail executives. I recently spoke at a conference and heard them say exactly what you do here — that the industry is evolving (and very messily.)
But shoppers don’t know or don’t care! They/we just want to be delighted. How many retailers even use that word?
I hope you’ll check out the book; veterans of the industry tell me it’s (sadly) accurate.
http://malledthebook.com/
thanks for sharing your insights, I’ll definitely have a look at your book and look forward to hearing more from you