Call of Duty: A Futurist on the Future of Warfare | IGN

What is Call of Duty?

Talking the present and future of invisibility cloaks, smart guns, exoskeletons and private military companies. By Nathan Lawrence We’ve already taken a comedic dig at the possibilities for Call of Duty beyond the futuristic setting of Advanced Warfare, but while some of those to.

Why do organisations need to engage with Call of Duty now?

The window between a signal arriving and it demanding a response is shortening. Call of Duty is already shaping strategy conversations in forward-looking organisations. Treating it as a future concern rather than a present one builds a preparedness gap that will have to be closed under pressure.

What should business leaders understand about Call of Duty?

The most important question is not whether Call of Duty will matter, but how quickly it will matter in your specific context. Leaders benefit most from mapping the ripple effects early — not just the direct impact but the second and third-order consequences that arrive later and hit harder. That is the practical work of foresight.

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