With the onslaught of Virtual Reality headsets in the first half of this year, there’s a lot more interest in what it is, why it is, what we might do with it and will it take off and this week in our regular catch up Austereo’s Anthony Tilli and I caught up to chat all [].

When signals like seeing digital ghosts the rise of #AR and #VR / emerge, organisations that engage early have the advantage of choosing their response rather than reacting to events. That gap between those who prepared and those who did not is where competitive positioning is actually made or lost.

The most important question is not whether seeing digital ghosts the rise of #AR and #VR / will matter, but how quickly it will matter in your specific context. Leaders benefit most from mapping the ripple effects early — not just the direct impact but the second and third-order consequences that arrive later and hit harder. That is the practical work of foresight.