Future of Sport, Athletes and Spectators / ABC Far North, ABC WA Drive, Hong Kong 3
With the Commonwealth Games as a backdrop of sporting excellence, it’s a great time to look ahead and ponder what the future of sports, athletes and spectators might be, do, train, watch and enjoy in the next few decades and in my #FutureChat media segments this week we explored:
- Tomorrow’s hyper advanced athletes’
- Globalisation of sports
- Holographic players and athletes in our stadiums and homes
- Athlete training technology
- Extreme / assertive sports
- Gender rebalance in sports
- Sport robots and games
and asked - how much further can we push our bodies?
- what the role of technology is in future sports and how close to some of these
- imminent advancements come to doping and tampering?
A great topic, have a listen and let me know your thoughts and what your most looking forward to in Future Sports.
ABC Far North, Kier Shorey, 16 April 2018, 10 mins 17 secs
Frequently Asked Questions
Q: How is technology changing professional sport?
At every level simultaneously: athlete performance optimisation through biometric monitoring; officiating augmented and partially replaced by computer vision; broadcast transformed by personalisation and second-screen experience; and fandom migrating to digital spaces where the distinction between watching sport and playing games is blurring.
Q: What is the most significant disruption to sport in the next decade?
The challenge of relevance for traditional sports among younger demographics who have grown up with interactive media. Passive viewership is declining as a behaviour. Sports organisations that adapt their formats, their broadcast experience, and their community infrastructure for an interactive, participatory audience will retain relevance. Those that don’t will see viewership age and decline.
Q: What are the Ripple Effects™ of esports on traditional sports?
Esports has normalised the idea that competitive performance at the highest levels can be achieved without physical prowess. It has also demonstrated that there is a massive global audience for digital competition. Traditional sports are responding with their own digital derivatives — but the competition for young people’s time and identity is real.
Q: Can Morris Misel speak about the future of sport and entertainment?
Yes. For keynotes on sport, media, and the future of live experience, visit morrismisel.com/event-organisers.
With the Commonwealth Games as a backdrop of sporting excellence, it’s a great time to look ahead and ponder what the future of sports, athletes and spectators might be, do, train, watch and enjoy in the next few decades and in my #FutureChat media segments this week we explored:.
The window between a signal arriving and it demanding a response is shortening. Future of Sport, Athletes and Spectators / ABC Far is already shaping strategy conversations in forward-looking organisations. Treating it as a future concern rather than a present one builds a preparedness gap that will have to be closed under pressure.
The most important question is not whether Future of Sport, Athletes and Spectators / ABC Far will matter, but how quickly it will matter in your specific context. Leaders benefit most from mapping the ripple effects early — not just the direct impact but the second and third-order consequences that arrive later and hit harder. That is the practical work of foresight.
